Special feature
Shibuya station square area management Yokoyama (the left) and SWiTCH Saza (the right)
SWiTCH
daihyoriji*zamakinae
Platform "SWiTCH" to check the Shibuya station square area management (the following, Shibuya Eli imitation) and warming, and to build sustainable society (following, SWiTCH) will start activity "GREEN XROSSING SHIBUYA" more environmental than April, 2024 project for "sustainable city Shibuya".
We met Saza of SWiTCH this time and heard about story about future approach and vision in detail.
Shibuya Eli imitation Yokoyama (following, Yokoyama):
It is easy to use in more towns and raises "AEMS (area energy management system), environment measures" to one of activity of 12 to heap up as Shibuya Eli imitation. As an example of concrete approach of hardware surface, we run Shibuya Station Hachi-ko open space tourist information center "SHIBU HACHI BOX" in 100% of real renewable energy, and CO2 discharge reduction of about 12t a year is anticipated.
In addition, we think that not only approach of hard aspect but also working in turning consciousness for environment of gathering people into Shibuya, software aspect is important to aim at "sustainable city Shibuya". For problem called "environment", it is start of this approach that thought that there may be role to be able to fulfil simply because it is Shibuya. Using dispatch power of the town of Shibuya, it is opportunity to have talked about approach connected for action transformation of person of next town with Saza when there is together.
SWiTCH Saza (following, Saza):
Unfortunately Japan is country where the fifth has many CO2 discharges in the world. There is only one earth, but resources for 2.9 earth are necessary if we live like present Japan. But it is reality that of course do not know Japanese people as for the world person in such a fact either. We pose big question how resources for one earth should give life to across generation and the industry and work variously.
Yokoyama:
It is really big question. For problem called such an "environment", we think that we may work simply because it is position called Eli imitation making towns of Shibuya.
Saza:
As for Shibuya, many young people gather, is town with dispatch power very much. For problem called "environment", we think that we have you become member who changes sense of values to everybody visiting town.
It is always had a talk "it involves town and people in Shibuya how, and can you work together?" for any theme when we talk with all of Shibuya Eli imitation. In fact, we have people as many as possible know problem called "environment", and it is sought what we work on for early sense of speed. We feel that what we can work on with Shibuya thinking about the future of town is to have a meaning very much while involving various people.
Japanese translated the teaching materials which wanted all world 18-25 years old to know us being the United Nations Environment Program Nairobi headquarters from 2022 and made online course to be able to learn casually. We want to share information made on a global scale with many people in Japan.
Yokoyama:
The teaching materials of United Nations Environment Program are very meaningful things, but do not have a meaning even if that is read only by some people. We always thought that we wanted to make towns as Shibuya Eli imitation happily, but thought that dispatch that was +FUN was started with doing so that interest, interest had you be interested in various places that did not still spring out for environment while utilizing the teaching materials. It is thinking with aim of this +FUN PROJECT to bring "environment" and distance with "people" close.
Specifically, we utilize plural digital signage in front of Shibuya Station and intend to send "quiz" about environment in daily life happily.
Saza:
For example, if "bee disappears in this world, how many years does human being think not to be able to live in?" It is 3 * quizzes that "does not matter" for "40 years" for "four years".
Yokoyama:
Such a pleasant "question" is always posed when we talk with Saza. In the first place is the current question relationship that bee and human being are so important, too? We feel that we get opportunity to think about by encounter with "question" that we have not usually thought about about environment.
Saza:
At first, we arrest as every oneself to everybody and think that it is important to have you be interested. Answer to quiz like point is "four years". Albert Einstein, as for "the human being, four years or more cannot live when bee disappears from the face of the Earth. It is famous to have said, we cannot be pollinated when bee disappears and plant disappears and human being disappears. In the crops classes of 100 kinds to account for 90% of world food, as for 70%, it is said medium by pollination bee. However, the number of bees continues decreasing, and it is connected directly with protecting our food to protect bee. Problem called global warming is problem that is really familiar to us, and is important. It is important that such a "question" is a chance to think about we being supported to various living things and nature of the earth, and living as every more oneself.
Yokoyama:
It has a meaning to send such a "question" in "Shibuya".
Saza:
So. The reason why we are based in Shibuya is that Shibuya is town full of energy. Shibuya is one of the best places where the name is known in the world and is special place attracting attention from not only Japan but also people in world. To send sustainability from here includes value and thinks that it is very symbolic event.
Yokoyama:
As we want to make touch point with plural signage in front of Shibuya Station, in whether you can connect with action transformation of people who had you see in Shibuya accidentally how, we want to work with Saza now.
Saza:
At that time, it wants to prevent it from becoming study mode. If it is a chance to do environmental positive action in living and business when by asking by quiz from various viewpoints, stopped incidentally in downtown of Shibuya, as well as viewpoint called "environment", we are glad.
Yokoyama:
This quiz thinks that it is important that United Nations Environment Program becomes base. We think that we have it feel by having you mention environmental problem of global viewpoint, to be connected to Shibuya and the world.
Saza:
Well. Shibuya is high place of potential that people playing an active part in the world gather at place where young people carrying the future gather. As it is people of the most young generation that live with climate change, we tie Japan and the world and want to do work thinking about from viewpoint to look around the whole earth together.
Yokoyama:
Shibuya attracts much start-up, but thinks that it may be connected for environment action in each company activity if consciousness for environment of people working in Shibuya changes. That is one request that we put for "GREEN XROSSING SHIBUYA" toward the future of Shibuya project.
Saza:
Shibuya Eli imitation feels that the future is going to make together while snuggling up to Shibuya through +FUN PROJECT. We feel that people loving Shibuya make Shibuya while thinking together, and listening to each thought and thought, and involving various people. If people concerned with the town of Shibuya can work for problem called "environment" as big family, through vision to aim at "sustainable city Shibuya", it is wonderful.
Yokoyama:
We really think so. Shibuya Eli imitation works towards common aim called "town planning of Shibuya" across situations such as administration, hometown, company, but "environment is the same in meaning to aim at common vision across position, too". Opportunity to think about is produced by "question" that we came across in town and prays that ring of agreement for "GREEN XROSSING SHIBUYA" spreads for "sustainable city Shibuya".
